Vinexpo Asia – Hong Kong,  the leading trade fair for the wine & spirits industry in Asia, will take place from 8 – 10 June 2027

In 2026, the event welcomed 14,273 trade visitors from 76 countries and hosted 4,241 pre-scheduled business meetings. These figures confirm its position as a strategic platform for international business in the wine & spirits industry and for strengthening commercial relationships across the Asia-Pacific region.

In this context, Area 39 managed the participation of 16 Italian wineries, occupying a total exhibition space of 140 square metres. The agency oversaw the entire organizational process, from trade fair registration and stand design to stand construction, logistics, shipment of exhibition materials and on-site operational support. This integrated approach ensured a comprehensive service aimed at maximizing the clients’ visibility and business opportunities.

Participation in trade fairs with Area 39’s collectives is distinguished by an all-inclusive service that covers all organizational aspects of the show, from stand construction to logistics, allowing wineries to focus exclusively on business opportunities at the event. Within our collectives, each company enjoys a personalized desk and a private table for B2B meetings.